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PROFIT FROM SOFTWARE ECOSYSTEMS: PROFESSIONAL EDITION

by Karl Michael Popp; Ralf Meyer

Published by Synomic. 1st. 2010

Very good condition. Business Models, Ecosystems and Partnerships in the Software Industry. This book is about ecosystem mechanics and how to generate revenue through ecosystems and partnerships in the software industry. Topics include: economic foundations, value chains, business and partnering models as well as examples from Google, Microsoft, SAP etc. Pictorial cardwraps. 240 pages including index.

Covers scuffed and a little creased. Contents clean.

ISBN: 9783842300514
Stock no. 1821126

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Contents

  • Content Overview:
  • 1. Preface
  • 2. Why should you read this book
  • 3. Economic foundations of the software industry
  • 4. Business models in the software industry
  • 5. Value chains in the software industry
  • 6. Ecosystems and how you profit from it
  • 7. Partnership models in the software industry
  • 8. The Microsoft partner ecosystem
  • 9. The SAP partner ecosystem
  • 10. Conclusion
  • 11. Advertising
  • 12. Acronyms used in this book
  • 13. Literature
  • 14. Index

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